Liju Yu

Liju Yu
  1. Tell us who you are!

    I am Liju, born in China. Having studied and worked in Germany for several years, I’m now living in my hometown Shanghai. I like exploring the world by travelling and talking to different people.

  2. Tell us more about your career steps and other projects you were part of!

    I’ve been working for multinational companies and organizations through all my career life, both in China and Germany. My early year experiences were gathered mainly in functions of event management, PR, marketing etc.
    I joined Bosch China almost 6 years ago as a management trainee for sales and marketing. With the program I rotated in three different departments within two years, which covered various challenging tasks in diversified environment with different teams. After graduation from the program, I took over a small strategic marketing team for Bosch security systems in China. Two years ago I luckily landed at my current position, working at Bosch China President office as a senior manager. My role is to provide strategic support to Bosch China President for all business activities within China as his assistant. With my current job, I have a very broad view on how a German giant of 130 year old continues its success in a market with high strategic importance as well as cultural difference.

  3. What does “Social Capital” mean to you?

    Social capital is a sum of every impression you make, every credit you earn and of course every person you successfully acquire into your network.
    The higher position you get to in your career, the bigger role it will play. So better get prepared as early as possible.

  4. What makes you successful in life/current job?

    My dedication to work hard and willingness to take responsibility. Responsibility does not mean someone tells you that you are the boss; responsibility means you see something which is not good and you try to improve it.
    Also I’ve been always enjoying what I do and be able to find the balance point between work and life, even when I am travelling half of my time for business.

  5. What is/has been your biggest achievement professionally and personally?

    I consider nothing specific as my biggest achievement, as I still look forward to the next one.

  6. What skills, experiences or incidences helped you to get you to where you are today? What hindered?

    Beyond the professional skills, my interests in people and different cultures helped. I like going to places with totally different language, culture and basically everything. I think it’s an opportunity for everyone to gain a skillset. If you can get through the unexpected challenges at a place you are not familiar with, you can gain a confidence in general. Another important aspect is that I get different perspectives towards working. I would not only think in “Chinese” way, but from many different angles because of the past experience.

  7. What are your aspirations as a 1World Mentor for the 1World Social Capital Program?

    I’ve had a few great mentors in my career life. They generously shared their success and failures, their best practices and their lessons learned. They gave me encouragement and suggestions and they provided me with a wealth of insights they gained along the way. In addition, my current job provides me with access to a long list of fascinating people and opportunities, which enriches my life tremendously. I will be happy to forward what I’ve benefitted in the past.

  8. What can you offer your 1World Mentee?

    I want to share what I wished I had known when I started my career. I can provide an additional angle for my mentee to look into her challenges and opportunities.
    Also if someone is interested in intercultural experience and how to fit in quickly in different environment, I have many stories to tell as well.

  9. What does your ideal 1World Mentee look like?

    Open-minded and curious to unknown. Being more interested in making meaning in life than just making money.

  10. What are your aspirations for your 1World Mentee?

    You never know what will happen when you strike up a conversation. Let’s broaden each other’s horizons.

  11. Do you believe there is a glass ceiling for young female professionals? If yes, how can we break it?

    Maybe yes maybe not, depending on specific organization culture. But even when facing the situation of a glass ceiling, it’s better to figure out a solution instead of complaining about gender bias.
    I’ve been working for and with many great female leaders. So let’s just try our best to become one of them together.